Phygital Fashion Showcase

As we kick off another exciting week, Seamm is thrilled to present the phygital collections from our esteemed brand partners, Dominique Renée and Cunnington & Sanderson. From the sunny vibes of Los Angeles to the cool, serene landscapes of Leeds, Yorkshire, UK, these collections bring a diverse and dynamic range of styles to the digital fashion scene.

Dominique Renée: Empowerment Through Bold Creativity

Dominique Renée is a brand that exudes empowerment and authenticity. Based in Los Angeles, this innovative label is renowned for its 3D printed fashion pieces, celebrated by top fashion magazines such as Vogue, Elle, and Harper’s Bazaar. Adorned by celebrities like P!nk and LATTO, Dominique Renée’s collection is a testament to relatable realness infused with bold creativity. Each piece, available at the iconic Patricia Field store, tells a unique story, inspired by a spectrum of emotions from heartbreak to self-love, all brought to life through a curated playlist. This collection captures the essence of life's rich tapestry, humor, and the independent spirit of its creator.

The phygital drop Dominique Renée x Seamm features exquisite jewelry and a statement bag, each accompanied by a digital twin. With AR try-on and customization options, these pieces offer a seamless blend of physical and digital fashion.

Cunnington & Sanderson: Sustainable Elegance from Yorkshire

Cunnington & Sanderson, based in the picturesque Yorkshire Moors, are pioneers in zero-waste fashion design. Their mastery of creative pattern cutting and draping craftsmanship is evident in every sustainable garment they produce. Using high-quality, organic, and deadstock fabrics, each piece is meticulously crafted in the UK to ensure no fabric is wasted. Their evocative designs challenge us to rethink the relationship between nature and the future of fashion. Committed to sustainability and education, Cunnington & Sanderson invite you to embrace slow fashion with their timeless, versatile garments designed to be cherished for a lifetime.

The phygital drop Cunnington & Sanderson x Seamm includes iconic fashion pieces with 3D twins for AR try-ons and customization. These pieces can even be integrated into virtual worlds like Minecraft and Roblox, making them perfect for fashion enthusiasts who love to explore new digital frontiers.

Embrace the Phygital Fashion Revolution

At Seamm, we invite you to immerse yourself in the world of phygital fashion, where the lines between the digital and physical realms blur to offer an all-encompassing fashion experience. Celebrate the art of fashion in every form with Dominique Renée and Cunnington & Sanderson, and discover how these innovative collections can transform your style.

Explore the collections now and experience the future of fashion with Seamm.